✅ SEO – SEM – SMO – SMM Course Seo And Professional Secret Techniques From The Expert
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This course, where all training and experience are brought together, consists of 4 categories and all of them are related to SEO and are interconnected.
Description
This course, where all training and experience are brought together, consists of 4 categories and all of them are related to SEO and are interconnected.
Map of the digital marketing landscape
| SEO | SEM | SMO | SMM | |
| Traffic Source | Organic | Paid | Organic | Paid |
| Timeline | Long-term | Short-term | Long-term | Short-term |
| Focus | Relevant keywords, great content, quality links, good images | PPC ads, optimized keywords | Developed social accounts, regular posting, engaging content | Paid social media campaigns, engaging content |
| Overall cost | Free, or pay for SEO services | Costs per click on your ad | Free, or paid social media consultant | Costs per click or to run a campaign |
| Audience | Anyone | Targeted | Anyone | Targeted |
| CTR (Click-through rate) | Higher | Lower | Higher | Lower |
SEO: Search Engine Optimization
SEM: Search Engine Marketing
SMO: Social Media Optimization
SMM: Social Media Marketing
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